Business & Operations
Pricing, service structure, scheduling, inventory, technology, policies, and the numbers that help you make better decisions. The goal is to make the business easier to lead.
Salon strategy & hands-on support
Your salon should support the life and business you’re trying to build.
I help salon and beauty business owners find what’s holding their business back, create systems that work, strengthen their teams, and turn good ideas into action.
Book a Clarity Call30 minutes $75 · 60 minutes $135
Sound familiar?
You know your business has more potential.
Maybe the salon is growing, but everything still depends on you. Maybe you’re hiring and training constantly, yet the experience isn’t consistent. Or your pricing, service menu, and systems haven’t kept up with the business you’ve built.
You may already know where you want to go. You just need someone experienced beside you to help build the path forward.
Clear priorities. Practical systems. Support in execution. That’s where Blonde Dahlia comes in.
Where we can make an impact
A stronger business starts behind the scenes.
We’ll focus on the parts of your business that need attention, then build solutions your team can actually use.
Leadership & Team Development
Clear expectations, stronger leaders, recruiting, onboarding, training, and career paths that give good people a reason to grow with you.
Apprenticeship & Education
Structured education that supports your business and develops capable professionals. As a U.S. Department of Labor registered apprenticeship sponsor, I help salons prepare mentors, training plans, curriculum, and documentation.
Fractional Leadership & Implementation
When a project needs experienced leadership, I can help build the system, document the process, train the team, and keep the work moving across the finish line.
Meet Hether
I’ve spent my career inside the beauty industry.
For more than 20 years, I’ve worked behind the chair, in education, recruiting, training, campus management, and salon operations. I’ve helped teams grow, introduced new systems, developed education, and worked through the daily decisions that come with running a salon.
Blonde Dahlia brings that experience to independent beauty businesses that want a knowledgeable partner and real support putting plans into practice.
See how we work together
20+ yearsBeauty industry operations, leadership, and education
90%+Service provider retention achieved in salon operations
Double-digitYear-over-year revenue growth achieved through operational work
DOL sponsorRegistered cosmetology apprenticeship sponsorship
How we work together
Start with what matters most.
You don’t need to fix everything at once. We’ll get clear on the priorities, make a plan that fits your business, and put the right pieces in place.
01 / TALK
Start the conversation
Tell me what’s working, what isn’t, and where you want to go.
02 / SEE
Find the gaps
We’ll look at the decisions and systems creating the most friction.
03 / PLAN
Set priorities
Leave with practical next steps shaped around your business.
04 / DO
Put it into action
When you need more support, I can help implement, train, and lead the work.
Salon Health Scorecard
You probably already know something’s off.
Maybe it’s the numbers that never quite add up. The team that performs inconsistently no matter how many conversations you have. The full schedule that still doesn’t feel profitable.
Most salon owners I talk to aren’t blind to the problem — they just don’t know where to look first. That’s what the Salon Health Scorecard is for.
In a few focused minutes, you’ll get a clear read on where your business is losing momentum — across revenue, retention, team structure, and operations. No generic results. No pitch waiting on the other side. Just an honest look at what’s working, what’s not, and where the biggest opportunity actually lives.
Takes less than 5 minutes · Built for established salon owners
A good place to begin
Let’s talk about what’s next for your business.
You don’t need the whole problem figured out before we talk. We can start with what’s on your mind and identify a useful next step.
Book a Clarity Call30 minutes $75 · 60 minutes $135